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Selling In The Motor Trade

Sep 28, 2023

A much requested topic this week. We look at when a customer asks about the best price at the start of the conversation.

We talking about before they’ve even sat in the car, within the first 2 minutes.

After listening to this episode, you will leave with 3 techniques that can help you navigate this question.

Here are...


Sep 21, 2023

Lots of sales people, even very experienced struggle when a customer needs to speak to their wife, husband, partner or boss etc.

This episode covers techniques to help you discover any objections, that might be masked by a decision deferral.

Here are the highlights:

{01:16} Deal with it at the beginning

{05:52} Business...


Sep 14, 2023

When is the ideal time to follow up unsold prospects and what should you say?

This episode will give you an outline call structure, time to call and what to discuss.

Another essential listen in your morning meeting.

Here are the highlights:

{01:33} Typical follow up call

{04:39} Your introduction

{05:50} Get the green...


Sep 7, 2023

A highly requested topic this time, handling Paint and Fabric Protections objections.  

We a look at techniques to help explain the benefits to your customers, and also give you or your sales team confidence in the product. 

A great listen for your next sales meeting.

Here are the highlights:

{01.19} Posh polish

{04:28}...